THE VAULT

Uncubed Studios worked hand-in-hand with IBM on a cybersecurity competition where the top 75 participants would be flown out to IBM’s research facility in Cambridge, Massachusetts. The Vault campaign utilized code, images, videos, websites, and cryptographic puzzles to guide participants on an intellectual and technical treasure hunt. This campaign helped IBM win a Technology Excellence Award with the National Association of Colleges and Employers (NACE).

IBM’s The Vault - Video Trailer

Uncubed developed the concept, creative design, motion graphics, and video assets for promotional materials and in-game experiences.

The Vault coding challenge generated engagement within technical communities by strategically distributing videos across developer-focused platforms to maximize reach.

Through The Vault experience, IBM hired an additional 25 cryptographers, cyber security experts, data analysts, and programmers for their Cyber Team.